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Eco Track™

Raise carbon footprint literacy with Eco Track™

Empower your banking with CO2 insight through education, explanation and motivation

Engage, empower but don‘t judge.

61% of consumers Feel they need more information to make better choices when shopping sustainably, highlighting the need for education and resources to make eco-friendly decisions easier

51%of consumers want to buy more sustainably

64%of consumers are prepared to behave differently if it benefits society

Why incorporate ESG into your clients' banking?

Become an ESG leader

Drive customer engagement and help raise carbon footprint literacy on a daily basis through your digital banking app. Customers want to understand the ESG in digital era.

Regulatory compliance

Provide your SME clients with fully compliant Scope 3 reporting and become their primary account.

Boost mobile app engagement

Build high-value features to your app and give users a reason to use it every day

Insights always up-to-date

Once integrated, you don't have to manage any data changes - Tapix does it all for you

How to deliver the sustainability concept to clients?

Carbon footprint calculation for each transaction

Appraise clients with positive results of calculated CO2 footprint for individual transactions and identified eco-friendy habits.

Estimated footprint for every transaction
Calculation recognising different national models
Appraisal for purchases proving environmentally responsible behaviour

Exceed MCC categorisation

Precision in carbon footprint calculation is strongly influenced by precision of categorisation. Standard models focus on estimation of CO2 multipliers for individual categories.

However, accuracy of underlying categorisation is out of the scope.

** Model showcase - Based on the general EU model. Example of €50 spent. Our approach is ready for CO2 tracking on the merchant level once possible.

Add a layer of insights by sustainable labelling

Identifying transactions based on the nature of the shops and the products they sell, enabling users to make sustainable choices effortlessly

Ready-made set of tags
Custom categories and tags
Encourage conscious and sustainable consumption

Educate with EcoTips

Add context to calculations with fun facts, similes or recommendations to help clients better understand the values.

Deliver the best UX

Discover other data solutions that amplify your application engagement and take your user experience to the next level.

Be a step ahead

Industry insights

8 Strategies to Fully Engage Digital Banking Users

Maintaining customer loyalty has always been and should always be a key priority for financial institutions. With many banks offering similar services and rates, it is imperative to differentiate yourself by creating a unique and satisfying experience tailored to your customers.
Industry insights

7 Digital Banking Trends to Look Out For in 2024

Stay ahead in 2024 with these 7 digital banking trends reshaping finance. From hyper-personalization to crypto integration, discover the future of banking.
Product insights

What is data quality and how to turn messy transaction information into actionable insights? 

Learn about the importance of data quality as you enrich transactional information and discover how to turn it into actionable insights

Switch to Tapix today!

Explore how Tapix can help you get the most from transaction data, increase your app engagement and turn UX into your competitive advantage.