Visa and Mastercard Transaction Data Mandates: What European Issuers Need to Meet

20 July 2026
5
min read

Mastercard AN4569 has been in force since October 2023. Visa's enhanced merchant data requirement follows in January 2027, with subscription management already required since April 2026. The two mandates share the same goal: cardholders should be able to recognise every transaction in their banking app. The data requirements overlap substantially, and a bank that builds a single enrichment layer to the right quality standard covers both.  

This article maps what the visa and mastercard transaction data mandates require, where they align, and what the combined compliance picture looks like in practice.

Transaction enrichment from an unreadable descriptor into a full Burger King merchant card, marking the data points required by Mastercard and Visa.

Mastercard AN4569: in force since October 2023

AN4569 applies to issuers across all European markets. Its country scope is broader than Visa's, and it includes markets that fall outside Visa's current requirements, such as Austria, Estonia, Latvia, and Lithuania. The mandate requires issuers to display enhanced merchant data in digital banking channels: the merchant's public-facing or doing-business-as name, location, contact details, and logo, when available.

The core compliance requirement is merchant identity clarity. The cardholder should be able to recognise what a transaction is and who is the merchant the moment they see it in their app. The mandate covers both card-present and card-not-present transactions, and applies across the issuer's banking application, mobile wallet, and internet banking interface.

For the full data point breakdown and compliance detail, see the Mastercard AN4569 compliance guide for banks.

Visa issuer requirements: two deadlines, three obligations

Visa's European issuer requirements come in two tranches. The first, subscription management and cardholder controls under §7.9.2, has been in force since 18 April 2026 across 13 markets: Belgium, Croatia, Czech Republic, France, Hungary, Italy, Luxembourg, Poland, the Republic of Ireland, Romania, Slovakia, Slovenia, and the UK. The second, enhanced merchant data display, takes effect on 23 January 2027 across a broader but distinct European country scope.

The subscription management requirement covers three transaction types: recurring, instalment, and unscheduled credential-on-file. It also requires merchant-level stop instructions, correct decline responses, and cardholder notification when a card stop leaves an underlying merchant contract in place. The cardholder controls requirement adds card freeze and unfreeze, and the ability to block or limit card-present and ATM transactions from within the banking app.

The 23 January 2027 enhanced merchant data requirement covers the merchant name (DBA), street address for card-present transactions, primary phone number, and merchant website. This is the Visa equivalent of what Mastercard required in 2023, applied to the same core goal: cardholder recognition at the point of querying a transaction.

For the full requirement breakdown, see Visa's issuer requirements for 2026 and 2027. A dedicated guide to the subscription management implementation detail under §7.9.2 is in preparation and will be linked here once published.

Side-by-side comparison

Mastercard AN4569 Visa issuer requirements
In force Mastercard AN4569 October 2023 Visa issuer requirements §7.9.2: April 2026 / Enhanced data: January 2027
Geographic scope Mastercard AN4569 All European markets (broad) Visa issuer requirements §7.9.2: 13 markets / Enhanced data: broader European scope (with exclusions)
Merchant name Mastercard AN4569 Required (DBA / T/A) Visa issuer requirements Required (DBA)
Merchant address Mastercard AN4569 Required (location) Visa issuer requirements Required for card-present transactions
Phone and website Mastercard AN4569 Required (when available) Visa issuer requirements Required (when applicable)
Merchant logo Mastercard AN4569 Required Visa issuer requirements Required
Subscription management Mastercard AN4569 Covered under separate recurring rules Visa issuer requirements §7.9.2: recurring, instalment, unscheduled CoF labelling + stop instructions
Cardholder controls Mastercard AN4569 Outside AN4569 scope Visa issuer requirements Card freeze, block card-present and ATM transactions
Data layer dependency Mastercard AN4569 Transaction enrichment Visa issuer requirements Transaction enrichment + recurring payment detection
Table 1: Side-by-side comparison of Mastercard AN4569 and Visa issuer requirements across timing, scope, data points, and data layer dependencies.

Where the requirements overlap

The shared foundation across both mandates is merchant identity: the cardholder-facing name, address, and contact details that make a transaction recognisable. A bank building a compliant enrichment layer for Mastercard AN4569 is building the same data foundation that Visa's January 2027 enhanced merchant data requirement will call on.

For issuers already compliant with AN4569, the practical implication is that the January 2027 Visa deadline builds on existing infrastructure rather than requiring a separate project. The key question is whether the enrichment coverage and accuracy already in place is sufficient for the Visa data point requirements. The two are closely aligned but specified slightly differently. Visa, for instance, distinguishes card-present address requirements from card-not-present, where Mastercard's language is more general.

Visa §7.9.2 subscription management sits outside the scope of AN4569 and requires additional capability: transaction-level recurring payment detection, type classification, and stop instruction logic built on a stable merchant identity layer. Issuers addressing this requirement need both the enrichment foundation and recurring payments detection on top of it.  

The detection solution for subscriptions and recurring payments in digital banking covers how that layer works.

What compliance enables beyond the baseline

Clean merchant identity enables personal finance management, card-linked offers, and hyper-personalised communication. Recurring payment detection enables proactive subscription alerts, spend summaries, and the kind of subscription visibility that Revolut has built into a retention feature.

Phone showing a Spotify price-increase alert and recent payments, illustrating features enrichment enables beyond compliance.

The point here is narrow: compliance investment has compounding returns when the data quality is right. A bank that treats the mandate as a one-off display fix gets a display fix. A bank that treats it as a data layer gets the foundation for everything built on top of it.

That is why the data quality standard matters as much as the data points themselves. Coverage, accuracy, and information richness determine whether the same enrichment integration can carry features beyond the baseline, or whether it only ever clears the minimum. The Visa and Mastercard mandate compliance solution is built around that single shared layer.

One data layer for both networks

The cleanest way to read the combined picture is as a single requirement with two regulatory expressions. Both networks want cardholders to recognise their transactions, and both rely on the same underlying merchant identity data to make that happen. One enrichment integration, built to the right coverage and accuracy standard, covers both mandates and leaves room to build beyond them.

That is the practical case for treating this as data infrastructure rather than a compliance checkbox. Tapix mandate compliance is built around the shared layer: recognisable merchant identity across both networks, from one integration, with the headroom to go further when the bank is ready.

FAQs

What is Mastercard AN4569?

Mastercard AN4569 is a mandate requiring European card issuers to display enhanced merchant data in their digital banking channels. Since 14 October 2023, issuers must show the merchant's doing-business-as name, location, contact details, and logo, when available, so cardholders can recognise a transaction when they query it. It covers both card-present and card-not-present transactions.

What does Visa's enhanced merchant data mandate require?

Visa's enhanced merchant data requirement, effective 23 January 2027, requires issuers to display the merchant name (DBA), street address for card-present transactions, primary phone number, and merchant website. It serves the same goal as Mastercard AN4569: helping cardholders recognise transactions in their banking app.

What is the difference between Mastercard AN4569 and the Visa issuer mandate?

Both require issuers to display recognisable merchant data, but they differ in timing, country scope, and breadth. AN4569 has applied across a broad list of European markets since October 2023. Visa's requirements arrive in two tranches: subscription management and cardholder controls (April 2026, 13 markets) and enhanced merchant data (January 2027, broader scope). Visa also adds subscription management and cardholder controls, which fall outside AN4569.

Which European countries are covered by Mastercard AN4569 and the Visa mandate?

AN4569 applies across a broad list of European markets, including some excluded from Visa's requirements, such as Austria, Estonia, Latvia, and Lithuania. Visa's §7.9.2 subscription management requirement applies to 13 markets: Belgium, Croatia, Czech Republic, France, Hungary, Italy, Luxembourg, Poland, the Republic of Ireland, Romania, Slovakia, Slovenia, and the UK.

How does transaction enrichment help banks comply with both Visa and Mastercard mandates?

Both mandates depend on the same data: a clean, recognizable merchant identity attached to each transaction. Transaction enrichment supplies that layer, turning raw transaction strings into the merchant name, location, contact details, and logo the mandates require. A single enrichment integration built to the right coverage and accuracy standard can satisfy both networks, and recurring payment detection on top of it covers Visa's subscription management obligation.

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